Privacy Policy

Last updated: April 29, 2026

Virelli Clothing operates this store and website, including all related information, content, features, tools, products, and Services, to provide you, the customer, with a personalized shopping experience (the “Services”). Virelli Clothing is powered by Shopify so that we can provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase or other transaction through the Services, or otherwise communicate with us. If there is any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will prevail regarding the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described here.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies you or another person, or can reasonably be linked to you or another person. Personal information does not include information collected anonymously or de-identified so that it cannot identify you or reasonably be linked to you.

Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from this information:

• Contact information, including your name, address, billing address, shipping address, phone number, and email address.
• Financial information, including credit card, debit card, and financial account numbers, payment card details, transaction data, payment method, payment confirmation, and other payment details.
• Account information, including your username, password, security questions, preferences, and settings.
• Transaction information, including items you view, place in your cart, add to your wishlist, purchase, return, exchange, or cancel, and your transaction history.
• Communications with us, including information you include in communications such as customer support inquiries.
• Device information, including information about your device, browser, or network connection, your IP address, and other unique identifiers.
• Usage information, including information about your interaction with the Services, including how and when you navigate or interact with them.

Sources of Personal Information

We may collect personal information from the following sources:

• Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide personal information.
• Automatically through the Services, including from your device when you use our products or Services or visit our websites, including through cookies and similar technologies.
• From our service providers, including when we engage them to enable certain technologies or when they collect or process your information on our behalf.
• From partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or use the Services, we may use personal information for the following purposes:

To Provide, Customize, and Improve the Services

We use your personal information to provide Services, including to:

• Process payments
• Fulfill orders
• Remember preferences and items of interest
• Send account-related notifications
• Process purchases, returns, exchanges, and other transactions
• Create, maintain, and manage your account
• Arrange shipping
• Facilitate returns and exchanges
• Enable product reviews
• Personalize your shopping experience, including recommending products related to your purchases

This may include using your personal information to improve and customize the Services.

Marketing and Advertising

We may use your personal information for marketing and promotional purposes, including sending promotional communications by email, SMS, or mail, and showing online advertisements for products or Services on our Services or other websites, including based on previous purchases, cart activity, or other activities.

Security and Fraud Prevention

We use your personal information to:

• Verify your account
• Provide a secure shopping and payment experience
• Detect, investigate, or act on fraudulent, illegal, unsafe, or malicious activity
• Protect public safety
• Secure our Services

If you create an account, you are responsible for safeguarding your login credentials. We strongly recommend not sharing your username, password, or other access credentials.

Communicating With You

We use your personal information to:

• Provide customer support
• Respond to you
• Deliver effective Services
• Maintain our business relationship with you

Legal Reasons

We may use your personal information to:

• Comply with applicable law
• Respond to valid legal requests, including law enforcement or government requests
• Participate in legal proceedings
• Enforce or investigate violations of our terms or policies
• Protect the Services, our rights, and the rights of users or others

How We Disclose Personal Information

We may disclose your personal information to third parties for legitimate purposes, including:

• With Shopify, vendors, and service providers performing services on our behalf, such as IT management, payment processing, analytics, customer support, cloud storage, fulfillment, and shipping.
• With business and marketing partners to provide marketing services and show you advertising. For example, we use Shopify to support personalized advertising using third-party services based on your online activities across merchants and websites. These partners will use your information according to their own privacy policies. Depending on where you live, you may have the right to ask us not to share your information for targeted advertising.
• When you direct or authorize us to share information with third parties, such as to ship products or through social media widgets or login integrations.
• With affiliates or within our corporate group.
• In connection with a business transaction, such as a merger or bankruptcy, or to comply with legal obligations, enforce terms or policies, or protect rights and safety.

Relationship With Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve them.

Information you submit through the Services may be transferred to and shared with Shopify, including third parties located in countries other than where you live.

To help protect, grow, and improve our business, we may also use certain enhanced Shopify features that include data and information obtained from your interactions with our store, other merchants, and Shopify. To provide these features, Shopify may use personal information collected from those interactions.

In these circumstances, Shopify is responsible for processing your personal information, including responding to requests to exercise your rights related to such processing.

For more information, visit Shopify’s Customer Privacy Policy and Shopify’s Privacy Portal.

Third-Party Websites and Links

The Services may contain links to third-party websites or online platforms. If you follow links to sites not operated by us, you should review their privacy and security policies and terms.

We are not responsible for the privacy, security, accuracy, completeness, or reliability of third-party sites.

Information you share in public or semi-public areas, including third-party social media platforms, may be visible to others without restriction.

Children’s Data

The Services are not intended for children, and we do not knowingly collect personal information from children below the age of majority in your jurisdiction.

If you are a parent or guardian and believe a child has provided us personal information, contact us to request deletion.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” personal information of individuals under age 16, as defined by applicable law.

Security and Retention

No security measure is perfect or impenetrable, and we cannot guarantee “perfect security.” Information sent to us may not be secure in transit, and we recommend avoiding insecure channels for sensitive data.

We retain personal information for as long as necessary depending on factors such as:

• Maintaining your account
• Providing Services
• Meeting legal obligations
• Resolving disputes
• Enforcing agreements and policies

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights:

• Right of access/knowledge — request access to personal information we hold about you.
• Right to deletion — request deletion of personal information we hold about you.
• Right to correction — request correction of inaccurate personal information.
• Right to portability — request a copy of your personal information and transfer it to a third party, in certain circumstances.
• Manage communication preferences — opt out of promotional emails using the unsubscribe link in emails. We may still send non-promotional messages such as account or order-related communications.

Additional Rights for UK and EEA Residents

Subject to local law, you may also have the right to:

• Object to processing or request restriction of processing
• Withdraw consent where processing is based on consent (withdrawal does not affect processing already carried out)

You may exercise rights through the Services where available or by contacting us using the contact details below.

We will not discriminate against you for exercising your rights.

We may need to verify your identity before processing requests. You may also designate an authorized agent to act on your behalf where permitted by law.

We will respond within the timeframe required by applicable law.

Complaints

If you have complaints about how we process your personal information, contact us using the details below.

Depending on where you live, you may have the right to appeal our decision or file a complaint with your local data protection authority.

For EEA residents, a list of supervisory authorities is available through EU data protection resources.

International Transfers

We may transfer, store, and process your personal information outside your country.

If we transfer personal information outside the European Economic Area or the United Kingdom, we rely on recognized transfer mechanisms such as:

• European Commission Standard Contractual Clauses
• Equivalent UK transfer contracts
• Transfers to countries recognized as providing adequate protection

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in practices or for operational, legal, or regulatory reasons.

We will post the revised Privacy Policy on this website, update the “Last updated” date, and provide notice as required by law.

Contact

If you have questions about our privacy practices, this Privacy Policy, or wish to exercise your rights, contact us at:

Email: info@virelliclothing.com
Address:
Boumaboulevard 776
9723 ZT Groningen
Netherlands

For purposes of applicable data protection laws, we are the data controller for your personal information.